With the explosion of ebooks made accessible to the digital readers across big distribution platforms, now book lovers have lots of sources to look around and choose their next reading venture. However, one distinctive platform is thought above others in helping readers make their book purchases worth more than mere entertainment.
The newly launched Sung Nugget gives readers an option to buy DRM-free ebook bundles which can be accessed through any compatible reader. Users can purchase these bundles by setting their own prices. On these purchases, one portion of the price is handed over to Book Aid International, which is an international organization working for the development of education in Africa.
The founder Mitch Pagden told the reporters: “I have to admit that this was not an original idea on my part. I am something of an avid PC gamer as well book reader. Last year, I heard of an American company called Humble Bundle (www.humblebundle.com) who were selling a bunch of indie pc games for whatever price I wanted. They included two charities as well. Being a book lover my immediate thought was, ‘Hey, this could work for eBooks as well!’ So over the past 14 months or so I’ve been doing a lot of research into the various book related charities and I found that Book Aid International were the strongest in terms of effective operations and transparency, and actually they have been incredibly supportive and helpful in this venture.”
For Pagden who is himself a writer, the accessibility of DRM-free ebooks through Snug Nugget was very important. He further detailed: “Owners of E-Readers and consumers of eBooks in general are becoming increasingly angry at the needless prices that publishers and retailers are setting for their digital books with many consumers turning to piracy as a result. Millions of eBooks, videos, music, and games are pirated every single year. With eBooks, those that don’t pirate feel forced to shop at an ever shrinking selection of online stores that sell eBooks with many of these stores limiting their customers to their own custom E-Reader. Whilst piracy is on the rise, the traditional advice, the knee-jerk reaction by publishers is to increase DRM in order to protect the interests of the content creator. Yet the only effective method to combat piracy is simply to offer a more effective service.”
This new step which allows Snug Nugget users to buy titles to support the writers and also to participate in the charity work is simply a beginning for the company.
“I would very much like to develop the site and Snug Nugget to the point where a customer can come along and select one book from a selection of books in a single genre and they can choose a book like this for all the main genres, essentially making their own custom bundle. This would require a lot more work and is probably six to eight months down the road. My first and main priority is to introduce sliders to the payment section so a customer can choose where they want their money to go, the authors, the charity, and Snug Nugget.”